June 19, 2018

What I love about vintage car adverts

Vintage car adverts were opinionated and confident

Ads back then, had Guts!

Ads today, don’t.

They talked about the why and the how and weren't afraid to talk about the details

The adverts were intelligent and usually funny

The ads were beautiful

Punchlines. Punchlines. Punchlines.

The genius is in the copy.

Advertising today

I'll leave you with this, a quick comparison of two Porsche adverts from different time periods. One has so much character and the other has none at all.